The European Digital Product Passport (DPP) is slowly but surely being rolled out, and thus applies to more and more products. Do your products fall under the DPP now or soon? Then you need to make your product information transparent and accessible to everyone.
Is your company already prepared for this? Milgro can help you with this. We will tell you about that at the bottom of this page. First we will tell you what exactly the DPP is, and what it means for you.
What is the Digital Product Passport (DPP)?
The Digital Product Passport increases transparency about (the sustainability of) products. This allows consumers to make more conscious purchasing decisions. For you as a company it offers - besides obligations - also opportunities: to show how sustainable your company works, and to become more sustainable.
The DPP states exactly what your product consists of and where it is made. But also how it is used, disposed of, reused and/or recycled. It also lists all the sustainability labels the product has.
The DPP thus touches on 'Rethink' from the R-ladder: how can we make products so that they are easier to disassemble at the end of their life cycle? With the goal of better preserving raw materials. The DPP is an important part of the European Green Deal, which should lead to a fully circular economy in 2050.
Rollout schedule
The DPP already applies to a number of products. Many other products are on the rollout schedule for the next few years.
The Digital Product Passport already applies to:
- Textiles and shoes (mandatory from Jan. 1, 2023)
- Electrical and electronic devices (mandatory from Jan. 1, 2024)
The DPP rollout schedule is as follows:
- Household appliances (mandatory from Jan. 1, 2025)
- Furniture (mandatory from Jan. 1, 2026)
- Consumer electronics (mandatory from Jan. 1, 2027)
- Cars and trucks (mandatory from Jan. 1, 2028)
- Building materials (mandatory from Jan. 1, 2029)
The European Commission plans to introduce the DPP for even more products in the future. The plan for this is already under development. The list for this includes:
- Batteries
- Chemical products
- Medical Devices
- Toys
What does the DPP mean for you as a producer or supplier?
The Digital Product Passport requires from you, first of all, an effort. Namely, to accurately map all kinds of aspects of your product(s). All this data is checked for the DPP and then made public.
This process also presents great opportunities for you:
- The DPP also gives you better insight into which raw materials are used in your product(s). And therefore where you can make them (even more) sustainable. In other words: the DPP helps you to make the transition from raw materials to the circular model. So that you preserve your natural capital for future generations. And the more circular you make your business, the more attractive you become to conscious consumers, now and in the future.
- Have you already made your business far more sustainable? Then it will soon be objectively clear to all your (potential) customers. And they are becoming increasingly critical when it comes to sustainability.
So see the DPP primarily as a great sustainability opportunity and even marketing tool for your company. Companies that fail to take advantage of this opportunity risk losing or missing out on increasingly conscious and discerning customers in the future.
How can Milgro help you with the DPP?
The DPP fits nicely with Milgro's vision: together we must take better care of our raw materials. Therefore we would like to help you prepare your company for and make it more sustainable thanks to the Digital Product Passport. Namely by giving you insight into:
- Your waste streams
- How you reduce or add value to those waste streams
- How you ensure that raw materials stay in the chain for longer
With the sustainability gains you make this way, you can (soon) upgrade the DPP of your products. We achieve the above by analyzing certain data from your company. Request a demo. Then we will show you exactly how we do that.
More insight? Book a demo
Want to learn more about how you can gain insight into separation rates, waste streams and processing methods for your business? See what our dashboard can do for your business. Book a demo
