In the episode “Duurzame hardlopers” of BNR Groeihelden, presenter Meindert Schut interviews Milgro CEO Laurens Groen and the co-founder of Deedmob, Boudewijn Wijnands, about their sustainable companies. Although the two companies are quite different, the entrepreneurs agree 100% on one thing: “profitable sustainability” will be the new standard.
The conversation will discuss how Milgro has developed over a period of 25 years from a knowledge company to a technology supplier, and how it now uses technology to help customers manage their natural capital. In addition, Groen tells about his personal motives: "If you are no longer afraid of your own dreams, you are not dreaming in a challenging enough way."
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